UPCOMING LAUNCH OF B2B PORTAL

Have you ever wondered what B2B marketing is? Have you heard about it many times but still don't quite understand what it is exactly? Well, today I'm here to clear up that doubt and explain everything you need to know about it.
What is B2B marketing?
B2B marketing is when a company sells to another company rather than to the end consumer . In other words, it involves all companies that create products or services to be consumed by other companies, which are the ones that ultimately satisfy the end consumer.

B2B offers significant advantages, as it:

• Enables fast and secure purchases
• The buyer's data is automatically entered into your Fact Line management program.
• Having more sales channels allows you to increase the number of consumers compared to those captured by the competition.
• Consumers can be better informed about what they are going to buy, the warranty, how to use the product, and other important specifications, as well as compare prices with other companies.

This is a web portal to connect the distributor with its end customers.

The portal will be hosted on SOFT LINE's servers and will control customer connection and access to the distributor's database .

The customer will access the portal via a link on the distributor's website and will be validated by means of a customer code and password provided by the distributor, gaining access to a proprietary intranet where they can perform the following functions:

- Consult the catalog of items, prices, and technical and safety information, etc.

- Place their own orders.

• Place self-orders directly in the management program's database. To place this order, a list of items usually consumed by the customer will be proposed, as well as access to the To place this order, a list of the items usually consumed by the customer will be proposed, as well as access to the complete list of available products.
• The customer will be offered special offers and conditions on the stock available at that time.
• Optionally, information on the stock available for the execution of the order can be provided.

- Check the status of orders placed
- Check consumption by product, family, etc.
- Check invoices, credits, duplicate issuance, billing statistics, etc.

- Check pending receipts, payments made, etc.

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